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May 10, 2007

24/7 Media Hires Lehman To Pimp Its Biz

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24/7 Media ad hired Lehman Brothers as a financial adviser to assess strategic alternatives. Shares have been way since the acquisitions of DoubleClick by Google and Right Media by Yahoo. The NY Post has reported that 24/7 could be a target of WPP Group or Microsoft.

Jefferies & Co. consider the possibility of a Microsoft deal diminished by recently weak quarterly results at 24/7. Microsoft doesn't want to be seen as buying a lagging performer. And MSFT has ongoing talks on potential alliances between Microsoft and Yahoo.

Posted by Paul at May 10, 2007 09:07 PM

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